Primal Management
Review in the Journal of Personnel Psychology:
"The book is clearly written, strongly and convincingly argued, insightful, provocative, stimulating, and interesting to read."
THE HORSEPOWER SYSTEM
The Horsepower SystemTM is a simple, monthly, online survey that puts employee motivation front-and-center on the management dashboard, precisely where it belongs. If you can get motivational horsepower to go up, lots of good things go up with it!
Paul's Blog
| Boost Employee Engagement by Treating Employees More Like Customers |
| If you'd like to implement an employee engagement program, but don't know where to start, try the internal-marketing approach. After all, employee engagement is a new and rather murky concept that is hard to articulate. You will get much further if you simply discuss it in a language that managers and executives already understand and respect; "marketing-speak." Your employee-engagement initiative will be re-cast as an "internal marketing" ititiative directed at your "internal customers," your employees. The goal of this program is to create a positive "employer brand" that will help your company become an employer-of-choice in your community and win "Best Place to Work" contests. Here is an article I wrote that elaborates on the internal-marketing theme: http://goo.gl/CD0Vu |
| Meet the Author |
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Paul Herr is an employee-engagement pioneer and thought leader who earned his MBA from the University of Chicago's Booth Graduate School of Business, one of the world's top business schools. Herr is also a scientist, engineer, entrepreneur, and inventor who has researched human motivation for the past 35 years. Herr’s book, Primal Management: Unraveling the Secrets of Human Nature to Drive High Performance, received critical acclaim when it was published as a featured book by the American Management Association in June, 2009. Herr consults with corporations worldwide to help them tap into the energy, passion and creativity of their people. He is also the inventor of The Horsepower System, a practical software tool for tracking and improving employee engagement. Herr lives in Madison, Wisconsin with his wife, two teenage children, and Lucy (beagle shown in photo). |
